Brokerages Set Zebra Technologies Corp. PT At $112.86 (NASDAQ

Just when you thought you it was not possible to squeeze any much more stats out of an NFL game, the National Football League has announced plans to fit equip players with tracking technology to provide a feast of Massive Data for coaches and fans alike to munch on. According to a recent interview by Zebra CEO Anders Gustaffson, the firm has held discussions with athletic clothes companies about possible partnerships to bring sensing and tracking technologies to their apparel lines. Eventually, Motionworks looks to be the subsequent large step in sports analytics and Zebra Technologies’ entrance into the sports business displays the company’s versatility as a data capture solutions provider. The business has currently expanded to sports beyond the NFL like Nascar and Soccer and has plans to add more to the mix.

Study employee testimonials and ratings on Glassdoor to choose if Zebra Technologies is proper for you. For the 1st time, this technology enables the NFL to accurately capture actual-time player tracking statistics, such as acceleration and total distance run. The content you requested is only accessible to registered customers of Revolutionary Retail Technologies.

It will be intriguing to see the Zebra colors on Moto gear and application, and how the new owners may leverage their new child in a hard market. But Lynx Technique Developers, a little Massachusetts tech company, has sued Zebra, alleging that the firm stole Lynx’s technology and reduce it out of the $50 million deal with the NFL. According to the suit, Lynx also sought to partner with Sportvision on a player-tracking product for the NFL. Last year Zebra signed a five-year deal with the NFL to be its provider of motion-tracking technologies. Zebra Technologies acquired Motorola Enterprise Solutions, Inc at the finish of 2014.

Lynx alleges in the lawsuit that Zebra tried to get the business but that when that failed, Zebra reduce it out of the deal with the NFL, in element by playing Lynx and Sportvision against every single other. Lynx also alleges that Zebra has wrongly received a provisional patent based in large portion on technologies created by Lynx but disclosed under confidentiality agreements the organization says Zebra violated. Zebra’s core technologies contain reliable on-demand printers and state-of-the-art software program and hardware solutions.

Lynx alleges that it was unable to compete against Zebra on its personal for the NFL deal since Zebra terminated their agreement to provide Lynx with the sensors. Producing factors even far more intriguing, Lynx says it created vital technologies necessary to permit these Zebra sensors to function in a stadium where broadcast gear had rendered them unable to be used for true-time player tracking. Formerly Motorola Enterprise branded merchandise are now element of the Zebra Technologies household and are at the moment undergoing rebranding.